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Matchpoint Matcha: Okumidori

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GFA Evaluation

How this product scored against the Good Food Standard

Good

Single-cultivar, single-origin matcha sourced from Kagoshima, Japan, with tasting notes of pistachio, snow pea, and sweet cream. Grown the traditional way, without chemicals, and harvested annually in small batches.

Clean

JAS Certified Organic (Japan's official organic certification standard) and USDA Organic certified.

Fair

Direct trade with family-owned tencha farms, purchased directly and in small batches to support multi-generational tea farms that are otherwise squeezed by low bulk-market prices as matcha's popularity has grown.

True

JAS and USDA Organic are both independently administered certifications, and the direct-trade claim names a specific sourcing relationship rather than a vague 'supports farmers' line. Fits Low & No Alcohol the same way yerba mate already does on this list.